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Friday 8 February 2013

Will Automobile Industry Touch New Skies in 2013?


The Automobile Industry in India is one of the largest and is the fastest growing industry, world-wide. There has been a dramatic development and change in Automobile industry, particularly for the last couple of years. With many companies now concentrating more on customer needs and price factors, there has been a sharp rise.
The reason behind this is simple; foremost, there is an increase in demand for more and more usage of automobiles and second, there is a sharp rise in the percentage of profit that the Automobile manufacturers make, contributing a considerable income to the Indian economy as well.
The Indian Automobile Industry manufactures over 1.1 Crores of vehicles and exports about 15 lakhs each year. The dominant products of the automotive industry are two-wheelers that occupy a market share of around 75%. Passenger cars have a market share of about 16% while commercial vehicles and three-wheelers share about 9% between them.
The economic scenario is also encouraging for the buyers to buy more vehicles and thus the demand is likely to increase. But will 2013 be a good year for Automobile industry in India? Our expert Astrologers has analyzed the planetary positions for the year 2013 to forecast the future of Automobile industry in India. Here are the findings;
The forth coming year, due to the placement of planets Saturn (signifying profession), Jupiter(indicating money), Rahu and Ketu (Rahu & Ketu being the two most powerful planets) in the sign Libra, Gemini, Libra and Aries respectively will have more impact on any industry.
The planet Saturn (planet indicating profession) is in the powerful sign Libra which is ruled by Venus (the planet indicating vehicles) during the year 2013. But, it is going to retrograde (backward movement of planets) from February 18th 2013 to 7th July 2013.
Saturn is exalted and Jupiter (signifying money) will be transiting to the 3rd House (indicating communication technology) in that natal chart, in the sign Gemini. So there are bright chances for the implementation of communication technology in the Automobile Industry.
Also, new manufactures will come up and there will be tough competition in the automobile industry during 2013. New low cost cars and bikes will strike the market and due to the introduction of new automobiles, manufacturers will try to boost a considerable increase in their production, so as to compete in the heavy competition which is much tougher. This is due to the placement of Rahu and Saturn in the sign Libra.
Thus the Automobile Industry in India will see development in terms of technological advancements and also increase in production during 2013, which will passively boost up the Indian economy in regards with the same.

Cars to be more expensive in 2013


It will be an expensive start to the year for car buyers in 2013 with automobile companies led by Maruti Suzuki India deciding to hike prices of their vehicles, and others also considering a similar move.
While Maruti Suzuki India (MSI) said it will increase prices of its products by up to Rs. 20,000, Toyota Kirloskar Motor said it will also hike prices by 1-2 per cent across all models.
Other companies, Honda Cars India and Volkswagen India, said they are also contemplating such a move, but finer details are still being worked out.
The companies said increasing pressure on their margins due to currency fluctuation necessitated the move.
“There will be a hike in the prices of our products. Quantum will vary depending on models, but it can be up to Rs. 20,000,” Maruti Suzuki India Chief Operating Officer (Marketing & Sales) Mayank Pareek told PTI.
He said the price hike has been necessitated due to increasing pressure on the margins due to the currency fluctuation.
The company currently sells a variety of models from the M800 to imported Kizashi at a price range starting at Rs. 2.09 lakh to Rs. 17.52 lakh (ex-showroom Delhi).
Toyota Kirloskar Motor (TKM) also said it would increase prices across its models from January 1. The range will be 1-2 per cent across all models, a TKM spokesperson said.
TKM sells a range of vehicles from hatchback Etios Liva, with price starting at Rs. 4.44 lakh to the imported sports utility vehicle Land Cruiser tagged at Rs. 99.27 lakh (ex-showroom Delhi).
Honda Cars India also said it is considering price hikes but details are yet to be finalised.
Similarly, a spokesperson for Volkswagen Group Sales India said: “With increasing pressure on input costs and exchange rates, Volkswagen is considering a price hike.”
General Motors India also said it was considering increasing prices of its vehicles across all models from January onwards.
“Depending on the models, the increase could be between 1-3 per cent. The rising input costs and currency fluctuation is a strain on us,” General Motors India vice-president P. Balendran said.
The company sells a range of models such as small car Spark with a starting price of Rs. 3.32 lakh to sports utility vehicle Captiva, which is priced up to Rs. 24.59 lakh (ex-showroom Delhi).

Mahindra Reva Electric Vehicles named its next generation electric car - 'Mahindra e 2o'

MUMBAI: Mahindra Reva Electric Vehicles today named its next generation electric car as the 'Mahindra e 2o'. The Mahindra e 2o is the manifestation of Mahindra Group's vision of the 'Future of Mobility', which was revealed earlier this year by Group ChairmanAnand Mahindra

It involves the creation of future-ready vehicles that meet the 5 C's framework of - Clean, Convenient, Connected, Clever and Cost Effective. The Mahindra e 2o is the first step in the creation of an entire electric vehicle value chain and ecosystem by the Mahindra Group. 

Pronounced as 'Ee-too-oh', the electric vehicle has undergone extensive testing, validation and has been certified as road worthy in India. The Mahindra e 2o is slated to be launched soon and will be produced at Mahindra Reva's recently inaugurated plant in Bengaluru. This is India's first platinum certified automobile plantand has a rated capacity of 30,000 cars per annum. 

Started under the project code name NXR, the Mahindra e 2o is 'Powered by Reva', benefiting from Mahindra Reva's extensive experience in electric cars. 

The Mahindra e 2o has been named keeping in mind the overall Mahindra Reva philosophy of "inspired by orange to go green" for sustainable living. The 'e' in Mahindra e 2o stands for the energy of the sun which is abundant and clean. The '2' pronounced as 'to' signifies the connected technologies in the car, while 'o', represents 'oxygen', the life force that sustains all of our existence on Earth. 

Thus, the name in its totality is a testimony to the Mahindra Group's commitment to a cleaner environment for our planet. 

Commenting on the Mahindra e 2o, Dr Pawan Goenka, President, Automotive and Farm Equipment Sectors, Mahindra & Mahindra Ltd said, "The Mahindra e 2o is a game changing development within the personal mobility space that will help the Mahindra Group usher in a positive change in the lives of our customers. 

Scenario of Car Industry in India 2013


Not very long ago, the only cars that were available in India were the Ambassador and the Premier Padmini. The Ambassador is a replica of the Morris Oxford - an old British car, while the Premier Padmini was a Fiat 1100 assembled in India.
All that was in pre-liberalisation India, which existed before 1991, when the first liberalization measures were announced. Earlier, the production of the Maruti Suzuki 800 hatchback car in 1983 - a joint venture between Government of India and Suzuki Motors of Japan, paved the way for a renaissance in the Indian automobile sector.
Post liberalization, India is on every car manufacturer's map. The reasons are not hard to notice. Currently, India is the second largest two-wheeler market and the fourth largest commercial vehicle market in the world. Not only it is the eleventh largest passenger car market globally, but it is also expected to be the seventh largest by 2016.
Post liberalization, many foreign manufacturers have lined up and have setup base in India. Other domestic manufacturers have also improved production levels and are in the race for producing better models as well.
Some of the car manufacturers who have set up base in India are Audi, BMW, Chevrolet Fiat, Ford, Honda, Hyundai, Mahindra, Maruti, Mercedes, Mitsubishi, Skoda, Suzuki, Tata, Toyota, Volkswagen, and Volvo. India's economic growth is booming currently. These manufacturers have set up manufacturing facilities in India, or are importing cars and spares to meet the demands of this growing market.
For example, companies like Ford are planning to make India a regional hub for exports of both small cars as well as engines. According to Mr. Michael Boneham, President Designate for Ford India, the company plans to export the small car and the engine for markets abroad. He indicated that one of the markets would be chiefly Ford Asia Pacific Region while other markets are under consideration presently.
There are many reasons for the impressive growth of the Indian car industry. Some of these are comparatively easy availability of vehicle finance, attractive rates of interest, and convenient installments.
Competition has forced manufacturers to be innovative and responsive to customer demands and needs. Now that India is not alien to quality and perfection, customer expectations have soared to higher levels. Depending upon customers needs, four segments - small, midsize, premium and sports utility vehicles currently represent the car market in the country.
A niche concept cars segment is also emerging wherein reputed re-modellers like DC Chhabria cater to individuals who wish to remodel their vehicles to create concept cars for their use. Contrarily, a segment is also emerging comprising of people who wish to upgrade to cars from two wheelers. Tata already is in the process of launching the small car Nano to suit this segment's needs. Many other car manufacturers such as Bajaj Auto are also following suit and are in the process of coming up with their specific versions to cater to this segment.
Currently, there is high demand for cars across all these segments. With the growing economy, people left with a lot of disposable income spend it towards meeting their mobility needs such as cars. Banks and other financial institutions have an assortment of vehicle loan schemes with attractive rates of interest and convenient installments.
These schemes encourage people to go in for loans to purchase cars of their choice. Additionally, a convenient union budget in the current financial year (2008-09) has worked in favour of the automobile sector, which has seen an uptrend in sales across various segments.
The latest trend of new cars on Indian road has led to the emergence of an entirely new market in second hand cars too. Many entrepreneurial and professional dealerships have sprung up in many cities in India dealing in second hand cars.
The growth of the second hand market is not surprising. The new car market has grown at an incredible pace in India. As mentioned, loans are easily available in the country for purchase of new cars. Moreover, many people are now upwardly mobile. Therefore, people who were earlier part of the small car segment now have moved over to the premium car segment, and those in this segment have moved over to the luxury car segment.
Therefore, the trend is to get rid of the cars that defined them as part of the earlier segments and buy cars that identify them with the newer segments. Apparently, the desire for newer cars and models is yet another reason. People get attracted by newer models, which prompt them to acquire them. This makes them sell their current cars for reasonable resale values.
This phenomenon benefits those who want to buy cars, but are not able to afford new ones. Many companies like Maruti Suzuki (Maruti True Value) have also established resale showrooms where people can purchase genuine, good condition, second hand cars at reasonable prices.
With the emergence of favorable trends in the automobile sector in India, what remains to be seen is how these developments will go a long way to transform the mobility needs of the ordinary Indian.


Article Source: http://EzineArticles.com/1171915